This is the perfect time to reset your apothecary, but not by buying a cart full of trending immune stacks for fall. Most of the time, the better move is quieter: open the cabinet, pull everything out, and sort what you already have.

Anxiety and chronic stress have become everyday marketing noise for millions of people. Social media, wearables, and wellness marketing now frames nervous-system dysregulation as both a personal failing and a solvable optimization problem.